New York State Library

Management and Public Relations - New Books
Posted: July 7, 2008

Title and Author: Advertising in modern and postmodern times / Pamela Odih.
Publisher: Thousand Oaks, CA : Sage Publications, 2007.
Call Number: 659.1042 O24 208-3330


Title and Author: Application of the SCOR model in supply chain management / Rolf G. Poluha.
Publisher: Youngstown, N.Y. : Cambria Press, c2007.
Call Number: 658.7 P779 208-3275


Title and Author: Brand busters : 7 common mistakes marketers make : lessons from the world of technical and scientific products / Chris Wirthwein.
Publisher: Ithaca, NY : Paramount Market Publishing, c2008.
Call Number: 658.827 W799 208-3612


Title and Author: Branded! : how the certification revolution is transforming global corporations / Michael E. Conroy.
Publisher: Gabriola, B.C. : New Society Publishers, c2007.
Call Number: 658.408 C754 208-3194


Title and Author: Business continuity & disaster recovery planning for IT professionals / Susan Snedaker.
Publisher: Burlington, MA : Syngress, c2007.
Call Number: 658.478 S671 208-3021


Title and Author: Doing business anywhere : the essential guide to going global / Tom Travis.
Publisher: Hoboken, N.J. : John Wiley & Sons, Inc., c2007.
Call Number: 658.049 T782 208-3312


Title and Author: Effective marketing for lawyers / Christine S. Filip ; New York State Bar Association ; contributing authors, Patricia A. Harris ... [et al.].
Publisher: [Albany] : New York State Bar Association, c2005.
Call Number: 658.80024 F483 200-18198 2005


Title and Author: Effectively managing nonprofit organizations / edited by Richard L. Edwards, John A. Yankey.
Publisher: Washington, DC : NASW Press, c2006.
Call Number: 658.048 E274 208-3025


Title and Author: Essentials [electronic resource] : an internal audit operations manual / editor and contributing writer Archie R. Thomas.
Publisher: Altamonte Springs, Fla. : Institute of Internal Auditors Research Foundation, c2008.
Call Number: 657.458 T454 208-1747


Title and Author: Executive's guide to fair value : profiting from the new valuation rules / Alfred M. King.
Publisher: Hoboken, N.J. : J. Wiley & Sons, c2008.
Call Number: 658.15 K521 208-3262


Title and Author: The fast path to corporate growth : leveraging knowledge and technologies to new market applications / Marc H. Meyer.
Publisher: Oxford ; New York : Oxford University Press, 2007.
Call Number: 658.4 M613 208-3278


Title and Author: Financial instruments and institutions : accounting and disclosure rules / Stephen G. Ryan.
Publisher: Hoboken, N.J. : John Wiley & Sons, c2007.
Call Number: 657.76 R989 208-3280 2007


Title and Author: Financial privacy : an international comparison of credit reporting systems / Nicola Jentzsch.
Publisher: Berlin ; New York : Springer, c2007.
Call Number: 658.88 J549 208-3491 2007


Title and Author: Geo-business GIS in the digital organization / James B. Pick.
Publisher: Hoboken, N.J. : J. Wiley & Sons, Inc., c2008.
Call Number: 658.05 P594 208-3289


Title and Author: Global risk : business success in turbulent times / Sean Cleary and Thierry Malleret.
Publisher: Basingstoke ; New York : Palgrave Macmillan, 2007.
Call Number: 658.155 C623 208-3620


Title and Author: Greater good : how good marketing makes for better democracy / John A. Quelch, Katherine E. Jocz.
Publisher: Boston, Mass. : Harvard Business Press, c2007.
Call Number: 658.8 Q387 208-3316


Title and Author: Handbook on women in business and management / edited by Diana Bilimoria and Sandy Kristin Piderit.
Publisher: Cheltenham, UK ; Northampton, MA : Edward Elgar, c2007.
Call Number: 658.40082 H236 208-3334


Title and Author: How to do systems analysis / John E. Gibson, William T. Scherer, William F. Gibson.
Publisher: Hoboken, N.J. : Wiley-Interscience, c2007.
Call Number: 658.4032 G449 208-2963


Title and Author: How to measure anything : finding the value of "intangibles" in business / Douglas W. Hubbard.
Publisher: Hoboken, N.J. : John Wiley & Sons, c2007.
Call Number: 657.7 H875 208-3159


Title and Author: Humor in the advertising business : theory, practice, and wit / Fred K. Beard.
Publisher: Lanham : Rowman & Littlefield, c2008.
Call Number: 659.1 B368 208-3726


Title and Author: The illusions of entrepreneurship : the costly myths that entrepreneurs, investors, and policy makers live by / Scott A. Shane.
Publisher: New Haven : Yale University Press, c2008.
Call Number: 658.11 S528 208-3320


Title and Author: The imagination challenge : strategic foresight and innovation in the global economy / Alexander Manu.
Publisher: Berkeley, Calif. : New Riders, c2007.
Call Number: 658.4012 M294 208-3687


Title and Author: It starts with one : changing individuals changes organizations / J. Stewart Black, Hal B. Gregersen.
Publisher: Upper Saddle River, N.J. : Wharton School Pub., c2008.
Call Number: 658.402 B627 208-3729 2008


Title and Author: Managing customers for profit : strategies to increase profits and build loyalty / V. Kumar.
Publisher: Upper Saddle River, N.J. : Wharton School Pub., c2008.
Call Number: 658.812 K963 208-3319


Title and Author: Managing network resources : alliances, affiliations and other relational assets / Ranjay Gulati.
Publisher: Oxford ; New York : Oxford University Press, 2007.
Call Number: 658.046 G971 208-3267


Title and Author: Managing risks in public organisations / by Martin Fone and Peter C. Young.
Publisher: New York : Palgrave MacMillan, c2005.
Call Number: 658.155 F673 208-3519


Title and Author: The measurement of productive efficiency and productivity growth / edited by Harold O. Fried, C.A. Knox Lovell, Shelton S. Schmidt.
Publisher: New York : Oxford University Press, 2008.
Call Number: 658.5036 M484 93-39770 2008


Title and Author: The new bureaucracy : quality assurance and its critics / Max Travers.
Publisher: Bristol : Policy, 2007.
Call Number: 352.357 T781 208-3475


Title and Author: The nonprofit board answer book : a practical guide for board members and chief executives.
Publisher: San Francisco, CA : Jossey-Bass ; [Washington, DC] : BoardSource, c2007.
Call Number: 658.422 A573 202-10762 2007


Title and Author: Nonprofits & government : collaboration & conflict / edited by Elizabeth T. Boris and C. Eugene Steuerle.
Publisher: Washington, D.C. : Urban Institute Press, c2006.
Call Number: 061.3 N814 200-11426 2006


Title and Author: Once upon a time : using story-based activities to develop breakthrough communication skills / Terrence L. Gargiulo.
Publisher: San Francisco : Jossey-Bass, c2007.
Call Number: 658.45 G231 208-3696


Title and Author: Performance budgeting : linking funding and results / edited by Marc Robinson.
Publisher: Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2007.
Call Number: 658.156 P438 208-3125


Title and Author: Performance improvement : making it happen / Darryl D. Enos.
Publisher: Boca Raton : Auerbach Pub, c2007.
Call Number: 658.3125 E593 208-2905 2007


Title and Author: Peterson's stress concentration factors / Walter D. Pilkey, Deborah F. Pilkey
Publisher: Hoboken, N.J. : John Wiley, c2008.
Call Number: 657.73 qP917 89-2014 2008


Title and Author: Project managing e-learning : a handbook for successful design, delivery and management / Maggie McVay Lynch and John Roecker.
Publisher: London ; New York : Routledge, 2007.
Call Number: 658.3124 L987 208-3283


Title and Author: Public relations and the press : the troubled embrace / Karla K. Gower ; foreword by Kurt Andersen.
Publisher: Evanston, Ill. : Northwestern University Press, c2007.
Call Number: 659.20973 G723 208-3014


Title and Author: Security metrics : replacing fear, uncertainty, and doubt / Andrew Jaquith.
Publisher: Upper Saddle River, NJ : Addison-Wesley, c2007.
Call Number: 658.47015 J36 208-2551


Title and Author: Specialty shop retailing : everything you need to know to run your own store / Carol L. Schroeder.
Publisher: Hoboken, N.J. : John Wiley & Sons, c2007.
Call Number: 658.87 S381 208-2904 2007


Title and Author: Thinker, faker, spinner, spy : corporate PR and the assault on democracy / edited by William Dinan and David Miller.
Publisher: London : Pluto Press, 2007.
Call Number: 659.285 T443 208-3344


Title and Author: The value of learning : how organizations capture value and ROI and translate them into support, improvement, and funds / Patricia Pulliam Phillips and Jack J. Phillips.
Publisher: San Francisco : Pfeiffer, c2007.
Call Number: 658.3124 P562 208-3095


Title and Author: Valuing a business : the analysis and appraisal of closely held companies / Shannon P. Pratt, Alina V. Nivulita.
Publisher: New York : McGraw-Hill, c2008.
Call Number: 658.15 22


Title and Author: The way we work : an encyclopedia of business culture / edited by Regina Fazio Maruca.
Publisher: Westport, Conn. : Greenwood Press, 2008.
Call Number: 658 W357 208-3295